6. Inspired Success: Professional Development

Gearing up to run your first marketing campaign but don't know where to start? We've got your back with this step-by-step infographic. Easy peasy!

Case Studies: 2019’s Top 10 Growth Hacks Replicable examples to 4x revenue, 3x leads, and 20x lifetime value One growth hack to your email twice a week — get FREE access » Growth Hack #10: Page …

November’s Top 10 Must-Reads for Every Growth Marketer This list was originally posted on the growth marketing weekly digest that I share with my private email list. To get the full list of …

Embrace The Concept of An Inspirational Design Target I recently wrote an article about the four lessons I learned in the trenches of corporate innovation. In it, I write that in order to innovate …

Mr. Lilly of Greylock Partners, a venture capital firm, says he learned to keep his message simple and say it the same way over and over to prevent confusion.

A compelling story on your landing page helps engage prospects, and we've got a toolbox of copywriting formulas to help — courtesy of Amy Harrison.

Adwords optimization made easy with these 21 tips. If you're looking to trim, maintain or beef up your Adwords, we've got you covered - with gifographics!

The holidays are for spending time with loved ones and overeating. But they’re also for new beginnings — curl up and read one of these marketing ebooks.

Landing pages aren't just great for lead generation. Use them for event marketing, contests, hiring, and so much more. Read on to find out how.

Affordance is a design principle used to demonstrate how something is to be used. And it's a very important device on your landing pages.

Buffer surveyed over 1,200 marketing professionals to create the state of social - a guide to navigating what’s coming up next in the social media world.

How can you get prospects to sit up and pay attention? And once you've captured their attention, how can you transform that attention into a conversion?

We asked our readers to create landing pages that answered, Why should we send you to CTA Conf? Here are the submissions that really blew us away.

There's no refuting that emotions drive actions. Learn how the seven deadly sins can help you channel emotions that'll strengthen your landing page copy.

Following a new partnership between the two companies, OpenAI will make Microsoft Azure its preferred cloud platform. Through this partnership, Microsoft and OpenAI will advance their mutual goal to democratize AI, so everyone can benefit from the technology.

Google's AdWords Account Managers help businesses improve their digital advertising via a super valuable and free phone call. Make the most of it.

Successful marketing campaigns require a structured planning process. This is Unbounce's process for planning and executing successful campaigns.

For many marketers, events are a natural extension of their existing content marketing strategy. They're a chance to build your brand and engage prospects.

101 Landing Page Optimization Tips is a detailed guide to improving the conversion rate and ROI of your marketing campaign landing pages.

What factors make Canada’s most successful businesses stand out from other firms? We seek to answer this question by comparing the practices adopted by a group of industry-leading firms with those of their less successful counterparts.

Want to have a better experience the next time you check your conversion rate? Start by making the experience better for your users.

Marketing is like martial arts. You can grow by taking aggressive action, or you can step back find small tweaks that create big wins.

The 10 finalists have been decided. Now their fate rests within your hands. Vote for the most persuasive landing page in the Conversion Copywriting Contest!

Understanding cognitive biases helps you understand your decision making processes – but also helps you create better, more persuasive landing pages.

Designers and marketers are obsessed with the space above the fold. But there's something they all need to know. There is no fold. Learn more here.

On the road with Satya Nadella’s traveling revival show.