Pocket Archive: Technology & Marketing

101 Landing Page Optimization Tips is a detailed guide to improving the conversion rate and ROI of your marketing campaign landing pages.

Want to have a better experience the next time you check your conversion rate? Start by making the experience better for your users.

Marketing is like martial arts. You can grow by taking aggressive action, or you can step back find small tweaks that create big wins.

The 10 finalists have been decided. Now their fate rests within your hands. Vote for the most persuasive landing page in the Conversion Copywriting Contest!

As AdWords gets increasingly competitive, marketers need to get creative. Here are some lesser-known features that'll keep you ahead of the competition.

Does your email marketing strategy account for the experience you're creating both before and after the click? These two tactics can help.

It doesn't matter how awesome the rest of your landing page is – a poorly-written call to action button will bring all conversions to a halt.

October’s Top 10 Must-Reads for every Growth Marketer- Part 3 This list was originally posted on the growth marketing weekly digest that I share with my private email list. To get the full list of …

Content - You don't have to do the verbal equivalent of dressing up in a burger suit and jumping up and down at passing cars. You can give your sales page copy ...

Die CRM-Software Zendesk Sell verbessert Produktivität, Prozesse und Pipeline-Transparenz für Vertriebsteams. Weniger Reibungen, mehr Umsatz

- Well-written headlines have the power to pull in customers to peruse your content and purchase your products. Before you write one, check out the following tips.

Marketing Strategy - It's exciting to be part of a growing business. But growth can also be stressful, especially for Marketing. In fact, sometimes growth can cripple your business if you do not ...

If creating a thank you page feels like checking a box, you’ll be leaving post-conversion opportunities on the table.

The Pulse is your go-to source for the marketing ideas that matter now. Level up your marketing strategy with expert advice and resources.

Looking for the best landing page designs? We collected great looking pages and show what makes them so appealing (and effective).

Learn everything there is to know about link building with this link building resource guide. We have curated all the best resources and educational material from around the web for you to grow your knowledge base and link building skills.

Google co-founder Eric Schmidt told us that search rankings are based on 200+ factors. In this epic guide, we fact-check all theories.

The best PowerPoint presentations have gorgeous designs, give insanely actionable takeaways, and provide down-to-earth advice.

Free advertising can be just as effective as paid — sometimes more so. Discover the top tactics to build a brand and find customers for free.

Browse through these cool website homepage design examples to get inspiration for your own homepage design strategy.

Neha Sampat.. Photo: Rudy Arocha/Austin Woman Magazine

Sound familiar? If you’ve published even one blog post, infographic or even a long Facebook post, I bet it does. I’m coming up on 10 years of

So, you want more traffic?

Copy that taps into psychology can boost sales like crazy.