Pocket Archive: Social Media & Marketing

Explore this curated list of tools, templates, and content to sharpen your skills and get a solid foundation to market more effectively on social media.

Wondering how to create captivating Pinterest images that drive traffic, shares & sales? No problem. Here are 7 ways to create perfect Pinterest images!

In this post I’ll cover the top reasons why brands lose followers on Instagram and offer some tips about how you might course-correct.

Are you creating & posting beautiful social media images right from your smartphone? Why not? With these awesome apps, it's SUPER easy!

Are you aware of all the changes planned at Facebook this year? Crazy! This sweet infographic predicts exciting stuff for the future of Facebook marketing!

Looking for new people to LIKE or follow on Facebook? Awesome! These 72 must follow Facebook pages for aspiring content marketers won't disappoint you!

Does Facebook penalize reach on posts published with third-party tools? Short answer: no. Long answer: get all the details in this post.

Turn Facebook into a powerful tool for connection and growth with everything you need to create a smart, simple Facebook marketing strategy.

From its early days as a whimsical, arthouse space through more recent waves of influencers and pool inflatables, the world’s favourite photo-sharing app has rewired society for good and bad

Getting frustrated trying to master Photoshop to create images for Facebook? The app Canva can help you create killer social media graphics in minutes.

Want to use Facebook ads, but not sure where to start? This Beginners Guide takes you through the basics of how to advertise your business on Facebook.

Instagram might be everyone's favorite app for sharing photos, but it's more powerful features are a bit hidden. Here's how to get started and how to take your mobile photography to the next level.

Get the most out of Instagram Stories with these tips on how to create short, interactive content that will help grow your audience on Instagram.

Unlock the potential of your Insta account with these tips on how to make money on Instagram—including inspiring examples from successful creators.

Facebook Live vs. Instagram Live...what's the deal, right?Everywhere we turn right now, we’re seeing notifications that profiles we follow are going live on social media. Periscope has given us

What is TikTok, who's using it, and why should brands be paying attention? Here's an overview of the latest hot social app.

Social Media - As social media platforms continue to evolve at an unprecedented rate, businesses are finding it difficult to stay on top of all the data. To show how much data is ...

“Stop making Facebook the center of your relationship marketing efforts," says Nate Elliott, VP and principal analyst at Forrester.